I think it depends on the way you were raised and your culture too. I have some friends raised in the city by hippy parents and they'll wear makeup just like a lady. Me on the other hand, I don't even wear chapstick because it seems taboo. I was raised to be proud of what you look like. At a time, I was ashamed of my scars and blemishes but now I am proud of them because its who I am.
Back to the culture thing- I look for potential wife material that has a natural beauty. I am drawn to ladies that wear little/no makeup. Some mascara is ok to me but otherwise, I love natural beauty in a lady. It shows the true person, not a painted on mask
